Recently, I have been thinking about different ways to expand my business. One means of doing so would be to participate in a trade show. I have attended a trade show with my husband in the past. One of the things that I remember was all of the many displays and activity. Each booth seemed to try and out do the others to increase traffic.
There were several different ways in which participants tried to get attention. Sometimes, they had attractive young women associated with their site. Many of the booths had a logo canopy and/or logo mats that displayed their names and trademarks. Some of the bigger booths even had customized, digitally printed trade show flooring that displayed their logos and names. I thought a combination of the customized canopies and floors usually had the best impact. Thus, whenever I have an opportunity to participate, I will likely choose both of this trade show carpet